Display Conditions

Overview

Display conditions provide the capability for conditional content rendering in your emails. This allows for highly targeted messaging based on specific conditions such as whether a recipient is a current user of a product. It's worth noting that the builder itself does not interpret these conditions; that's the job of your sending platform.

Setting Up Display Conditions

  • Accessing the Feature: Once enabled, 'Display Conditions' will be visible under the 'Row Properties' in the builder sidebar.

  • Creating a Condition: Click on 'Add condition' to trigger a modal overlay on your builder screen.

  • Naming & Describing: Use these fields for a brief explanation and name for the condition, assisting you in later previews.

Syntax and Editing

  • Entering Syntax: Populate the 'Before' and 'After' fields with your conditional syntax.

  • Saving & Modifying: Click 'Confirm' to save your condition. It will appear in the sidebar, where you can also edit it if necessary.

  • Removal: An icon is provided if you wish to delete the condition.

Previewing and Testing Conditions

  • Preview Mode: Navigate to 'Actions' and select 'Preview'.

  • Toggling Conditions: Within the preview, use the dropdown menu 'Select row conditions' to turn conditions on or off to see how they affect the email layout.

Important Notes

  • Retaining Conditions: Although the builder won't save your display conditions as standalone settings, they are retained within specific emails or templates. They can be carried over through copying or generating new templates/emails.

  • Dynamic Content: Conditions also allow for dynamic content within the rows, such as text or images. You can employ merge tags or dynamic images based on the condition.

  • Syntax and Validation: The builder does not validate the syntax used for conditions; it's interpreted by your sending platform.

Understanding and utilizing display conditions correctly can significantly elevate the customization and effectiveness of your email campaigns.

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